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Tuesday, 23 January 2024

AIMExpo 2024

The Countdown Is On...

AIMExpo, Las Vegas, February 6-8, 2024


With "thousands of dealers" registered to attend, "hundreds of OEM and aftermarket brands" booked, "three days of new products, education and networking" and "two e-bike courses," the "countdown is on" for an AIMExpo that has seen the show floor sell out (and extra exhibit space booked) for "one event like no other for the powersports industry," according to the Irvine, California based Motorcycle Industry Council.

Following Polaris Industry and Indian Motorcycles' decision to return to AIMExpo, the latest news concerns Triumph Motorcycle's Triumph plans to be "Rolling Deep" into AIMExpo 2024 with an expanded MY2024 offer that includes its entry into the MX market, its 2022 acquired OSET brand of British made young riders' electric trails bikes, and the January 2024 announcement of its new Daytona 660 triple.

Triumph Daytona 660 triple


Now set to occupy "over 225,000 sq ft of show space at the Las Vegas Convention Center, with more than 17 OEMs, four major distributors, and over 300 exhibitors in attendance, the show floor is now completely sold out," Andre Albert, MIC Director of Marketing and Events, announced in December.

Additional show features include AIMExpo’s 'Disruptive Thinking' stage, "which will feature an impactful education program delivered by Motorcycle & Powersports News and AIMExpo"; New Product Central; the Dealer Tech Zone; the MIC Business Center and the AIMExpo Industry Party powered by Turn 14 Distribution.

From the custom point of view, in addition to the return of Indian Motorcycle and an increased V-twin vendor footprint, Andre was able to additionally announce that the "iconic Buffalo Chip will be bringing the Spirit of the Chip to AIMExpo 2024" - backing the 2 Wheel Custom Showcase.

Curated by bike builder Kevin Dunworth, it will "feature ten of the top builders from across the country." Rod "Woody" Woodruff, President and CEO of the Sturgis Buffalo Chip, will personally select the bike and builder that fires him up the most for the 2024 Sturgis Rally and that best represents 'The Best Party Anywhere', awarding the chosen builder the "Spirit of the Chip" trophy. 


"I’m excited to see all the custom builds and to award the bike and builder that captures the spirit of the Buffalo Chip and the custom motorcycle culture it represents," said Woodruff.

Dunworth announced the final five builders for the 2024 AIMExpo showcase in January - Brian Buttera (Florida), Tim Dixon (Tennessee), Oliver Jones (Baltimore, MD), Anthony Robinson (Lancaster, California), and Paul Wideman (Hawk Point, Missouri), will be joining David Chang (Minnesota), Larry Curik (Illinois), Kacey Elkins (Kentucky), Roy Martin (Colorado) and Mark Rabideau (Wisconsin) "to showcase the talents and diversity of style in the 2 Wheel Custom Showcase."