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Wednesday 13 July 2022


Tolemar Completes Three Add-on Acquisitions

Huntington Beach, California, based Tolemar Manufacturing (owned by New York based Private Equity investor BRS & Co.), has completed three add-on acquisitions, increasing the company's portfolio of brands serving the UTV, ATV and motorcycle markets. 

These acquisitions include Todd's Cycle, a Hawaii based handlebar parts and accessories brand for motorcycles, Hesperia, California based 5150 Whips, a manufacturer and marketer of LED lighting and safety flags for UTVs, and Boat Whipz, a manufacturer and marketer of LED lights for off-road and watercraft vehicles.

Eric Ison, CEO of Tolemar, commented: "The acquisition of these three brands expands our product offering for our customers and enables us to further engage with our customers as they accessorize and enhance their motorcycles, UTVs, ATVs, and watercraft."
Tolemar additionally owns and operates Trinity Racing, LA Choppers and Baron Custom Accessories.