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Monday 13 September 2021


National Powersports Dealer Association

Noted former owner of AD Farrow Harley-Davidson and owner of Dealernews magazine Bob Althoff has announced the formation of the National Powersports Dealer Association (NPDA) in the United States.
"It has been 115 years in the making, but with the formation of the NPDA there is finally a national association dedicated to protecting, educating, leading and growing powersports dealers in the United States. 

Seen here with Bob Althoff (second left, back row) are fellow NPDA Board Members - Vice Chair Bob Kee, Destination Cycle, Kerrville, Texas; Secretary/Treasurer Kim Harrison, Coleman PowerSports, Falls Church, Virginia; Founding Board Member Dia Matteson, Harley-Davidson Alaska; Founding Board Member Gail Worth, Gail's Powersports, Kansas City, Kansas; Founding Board Member Robert Kay, Star City Motorsports, Lincoln, Nebraska; Founding Board Member Maurice Slaughter, Bayside Harley-Davidson, Portsmouth, Virginia; Founding Board Member George Gatto, Gatto Harley-Davidson, Tarentum, Pennsylvania; and Founding Board Member Mark Peterson, Southwest Superbikes, Dallas, Texas.

"The association will seek to represent all powersports retailers, and the Founding Board of Directors includes Harley-Davidson dealers, metric dealers as well as independent (non-franchised) shops. The nine-member Board includes seven men and three women who are dealers in locations across America, from Alaska to Virginia.  
"A national organization for dealers and by dealers is something our industry has clearly needed for a long time," says NPDA Chair Bob Althoff. "With a goal of promoting retail excellence, NPDA will provide leadership, research, training, group purchasing benefits, legislative affairs, benchmarking and more. We are so excited to finally offer dealers a lifeline to so many aspects which retailers in other industries have had for a long time."
Althoff says that "for the NPDA to become a productive and powerful force we need members to bring all of the franchised and independent dealers in the country together. Dealers may immediately take advantage of regular annual membership, special Founding Member, +/or discounted multiyear memberships."
Dealers interested in joining can complete a membership application - available at