Harley-Davidson Reveals Select 2025 Motorcycles - Already Available at Worldwide Dealerships
With additional new models slated to be revealed later in January, Harley used the start of the new year (January 02, 2025) to unveil "selected" MY2025 initiatives that were already available through its worldwide dealer network - having used a similar two-stage strategy last year.
Harley also announced Harley-Davidson Factory Custom Paint and Graphics, a new program offering highly desirable paint-and-graphics schemes on select motorcycle models. Additional 2025 Harley-Davidson motorcycles, including the 26th annual installment of the limited-production Custom Vehicle Operation (CVO) collection, will be revealed on H-D.com at 5 p.m. CST on January 23.
In the company's Grand American Touring line, the company that "invented the cross-country experience confirmed returning models, including the Street Glide, Road Glide, and Road King Special."
In Trike model terms Harley says that returning models - "for those who appreciate the confidence of a three-wheel platform" - include the Road Glide 3, Freewheeler, and Tri Glide Ultra.
Harley-Davidson Factory Custom Paint and Graphics "offers premium paint-and-graphics schemes on select motorcycle models for customers who crave a unique, show-stopping finish. When ordered through an authorized dealer, a Harley-Davidson Factory Custom Paint and Graphics finish is applied by Harley-Davidson to components installed as the motorcycle is assembled. The customer receives a motorcycle with exclusive paint-and-graphics, backed with a full factory warranty, without the expense or downtime associated with custom paint applied by a third party."
For 2025, three Harley-Davidson Factory Custom Paint and Graphics offerings will be available on select models. Each paint set features a special black tank medallion with chrome accents and a mother-of-pearl textured background in either purple or orange.
Designed to be appreciated in full sunlight 'Mystic Shift' offers a "dramatic hue shift which travels from a dark gun metal to purple to blue to almost orange."
2025 Harley-Davidson Touring and Trike Models |
In what is not perhaps the best branding choice, given recent and developing events in certain parts of the United States, 'Firestorm' responds to a "current custom trend for flame details in paint. Harley-Davidson offered its first factory flame paint scheme on the 1980 Wide Glide model and has reprised the look several times, most notably on the 2011 Wide Glide model."
The 'Firestorm' schemes feature a "ghost fade" or inner fade effect - the fade color is slightly brighter than the basecoat. "In certain angles, the flames pop dramatically but are subtle in others.
"The 'Firestorm' schemes are available in two popular colors - 'Midnight Firestorm', "a dark flamed paint scheme featuring ghosted flames over a Vivid Black base with a charcoal inner glow, and 'Whiskey Firestorm' features an added mid-coat for a deeper orange shade with Ember Sunglo ghost flames with a brighter orange inner glow."
Comment: The uncharitable might be tempted to suggest that Harley has fallen back on that old staple of Harley marketing - 'when you can't sell the metal, sell 'em some paint instead'.