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Tuesday 12 September 2023


Ducati Registers Record H1 Sales Figures

Ducati has announced a record of 34,976 motorcycles were delivered globally in the first half of 2023, +5% more than in the same period of 2022.

The top three markets for Ducati have grown compared to last year: Italy +10%, United States +11% and Germany +13%.

Ducati VP Global Sales and After Sales Francesco Milicia said: "This first half-year was Ducati's best ever in terms of deliveries. The supply bottlenecks experienced last year are now over, but the global competition in the market is more intense in the post Covid-era because of better product availability."

At the end of the second quarter of 2023, Italy remains Ducati's largest market with 6,639 motorcycles delivered. The United States represents the second largest market for the company with 4,505 bikes delivered, a +11% growth over 2022. Germany is in third position, gaining +13% growth with 4,217 motorcycles delivered.

Ducati has announced additional new paint scheme options for 2024, with the Hypermotard 950 RVE receiving a new street art inspired Graffiti Livery Evo treatment.

The Multistrada V4 is the top-seller of the Ducati range with 6,382 motorcycles delivered so far in 2023. Ducati's naked sports, the Monster, is in second position with 4,299 delivered motorcycles globally in the first half, with the Scrambler Ducati 800 family (3,581 bikes) in third. For 2024, Ducati has already unveiled five new color schemes for its motorcycles.