Moto Canada's 2025 Annual Report shows the Canadian powersports market "normalizing". Canada's powersports industry remained resilient in 2025, with motorcycle registrations reaching a five-year high even as new-vehicle sales eased from the record levels seen in recent years, according to Moto Canada's 2025 Annual Industry Statistics Report. Moto Canada reported 61,623 new motorcycles and scooters sold in Canada during 2025, along with 48,994 ATVs and 37,918 side-by-side/recreational off-highway vehicles (ROVs)/PSB
Indian Motorcycle has confirmed its continued support for the Indian Riders Fest following the event's most successful edition yet, in Czechia, in June 2026. Event organizer Legendary Productions has confirmed June 17-20 as the 2027 dates, at the same Lipno nad Vltavou venue; www.IndianRidersFest.eu
Sonic Powersports has set another Sturgis Motorcycle Rally Sales Record with 1,135 motorcycles sold - 511 of them were new Harleys sold from Black Hills Harley-Davidson. Sonic has five Black Hills locations.
Kegel Harley-Davidson in Rockford, Illinois, has now been recognized as the world's oldest Harley-Davidson dealer after newly uncovered historical records pushed the dealership's recognized start date back from 1912 to August 9,1909. Harley's oldest international dealership is Warr's Harley-Davidson in London (King's Road, Chelsea, 1924).
Germany - According to B&B, the Federal Motor Transport Authority (KBA) in Germany says the number of motorcycles in use continued to increase in 2025, to over 5.07 million. This is 0.2% more than in the previous year. Of these, around 693,567 motorcycles were registered to women (a share of 13.7%).
Australia's motorcycle market has recorded a strong first half of 2026, with sales up 8.2% compared with the same period last year. A total of 46,023 motorcycles were sold from January to June 2026, compared with 42,549 in 2025. Federal Chamber of Automotive Industries (FCAI) chief executive Tony Weber said the result showed renewed strength across key parts of the market. "The strongest growth has come from the off-road segment, which has continued to improve over recent months and is now driving the overall market result." Growth in the off-road category was driven particularly by the kids and trail segments, which were up 32% and 131% respectively. Off-highway vehicle sales were in line with the first half of 2025. A total of 6,764 OHVs were sold in the first half of 2026, compared with 6,760 in the same period last year. On-highway sales were "essentially flat" at 16,170 units (-0.5% compared to 16,256 in 2025). "While off-road motorcycles were the standout performer, the broader market remains stable, with road motorcycles and OHVs tracking close to last year's levels." www.fcai.com.au
In the United States, the MIC reports that two closely watched measures of consumer attitudes showed growing caution in August, particularly about the months ahead. The University of Michigan's Surveys of Consumers reported a 6.3% decline in sentiment from July, while The Conference Board found consumers becoming less optimistic about future business conditions, employment, and income. Preliminary September results from Michigan show sentiment weakening further.
At AIMExpo, PSB will be "front and center for two days at the Dealer Accelerate Stage, where it will hold its annual Accelerate Conference." Led by PSB editor-in-chief and Power Hour podcast host Brendan Baker, sessions will feature industry experts, solution providers and panels covering topics like leadership development, succession planning and the challenges and opportunities shaping the powersports industry.
Triumph has scored its first FIM World Championship Title. Guillem Farres was crowned 2026 FIM MX2 Motocross World Champion with Triumph securing a 1-2 in the manufacturers championship just three years after entering motocross for the first time with their TF 250-X.
