BrakeTech USA - New Ownership and Website
Reidsville, N.C., based BrakeTech USA, the American manufacturer of AXIS floating motorcycle brake rotors and Caliper Racing Pistons, has announced that the company has been acquired by Brock and Rhonda Davidson of Brock's Performance fame at Dayton, Ohio.
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| Brock Davidson (right) and his wife Rhonda has acquired BrakeTech USA. Founder Jeff Gehrs will continue as Senior Technical Consultant. |
BrakeTech founder Jeff Gehrs has taken a step-back from day-to-day company operations but will continue as Senior Technical Advisor, supporting product development and technical matters on an ongoing basis.
Brock's will continue to operate the as BrakeTech USA, LLC, with manufacturing remaining at the existing Reidsville, North Carolina BrakeTech facility.
BrakeTech's manufactured product lines are continuing without interruption, including the AXIS floating rotor system, Cobra SS street and road rotors, AXIS/RR round-race series rotors, CobraMX offroad rotors, SuperAxe rotors, BigBrake oversized kits, BT-HD Harley-Davidson rotors, and Caliper Racing Pistons.
"Our Harley Big-Brake kits bring real performance braking to Big Twins. Each kit is built around our patented AXIS full-floating rotor in the Cobra SS stainless petal design, oversized to 320mm (12.6") or 330mm (13") depending on application. They are paired with a billet machined caliper relocation adapter finished in Black Diamond hard anodize to fit Brembo 4-piston twin-pin calipers.
"These kits are designed for the serious performance rider who wants a genuine boost in stopping power, not just a styling upgrade. Rotors and kits are available in both full-circle and half-moon mounting hole patterns, and in hub-mount or spoke-mount configurations depending on the model."
The company has also launched a rebuilt braketech.com today, developed to serve retail customers and dealers through the same storefront. Product, fitment, and technical content will continue to be added to the site on an ongoing basis. Phase two of the rebuild will take the catalog to approximately 350 rotor SKUs.
"I have tested these rotors against everything else on the market, and nothing comes close," said Brock Davidson, Operating Manager of BrakeTech USA, LLC and owner of Brock's Performance.
"It would have been a genuine loss to the industry if one of the best components you can put on a motorcycle had gone away. We are not changing BrakeTech — we are putting Brock's Performance's organization, marketing, and graphics team behind it, and giving riders and dealers a website that does the products justice."
