S&S Cycle returns to AIMExpo
S&S Cycle has announced its return to AIMExpo, with the relocation to Columbus and signing of key OEs such as Harley and Indian making for compelling reasons to be there, according to David Zemla, VP Marketing.
“The American International Motorcycle Expo is again expanding, and now with the relocation to Columbus (September 21 – 24) and participation of key OEMs, we believe the show will now build critical mass for the V-twin market, and S&S is proud to be a part of it.”
AIMExpo is modelled after the massive European motorcycle shows and features two dealer-only days before opening to the public for the weekend – its timing giving enthusiasts a first show opportunity to get up close and personal and even test-ride the new model year introductions from the likes of Harley, Indian and others.
“AIMExpo is excited to have S&S back as part of our new Custom Culture area, featuring the best in high performance V-twin parts. They are a perfect complement to our Championship of the Americas and our ‘Skidmark Community Garage’ builders lounge,” says Bob Kay, the Custom Culture Director for show organizer MIC Events.
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