The 2016 Biker’s Choice catalog features "an extensive product offering for the American V-twin market. This year’s catalog sees the addition of over 3,600 new products, making the total portfolio over 31,000 products with 160 more pages than 2015." This year's offer includes products for Indian motorcycles.
There are significant product additions to the company's own brand Twin Power program, including its new lightweight 625 cold-cranking amps Lithium-Ion battery.
The company says that the Chemicals & Lube section has been rearranged so that customers can search for product by application instead of brand.
As a division of Tucker Rocky, part of the Motorsports Aftermarket Group (owner of brands such as Vance & Hines, Performance Machine, Roland Sands Design, Progressive Suspension, and Kuryakyn), the Biker's Choice catalog is just one of a suite of specialty TR catalogs published for their dealers at this time of year.
One other in the line-up that may be of interest to V-twin market retailers is their annual Helmet & Apparel catalog, also seen here, which contains a more extensive line-up of G&A options than the selection made for the print version of the Biker's Choice catalog - products such as the addition to TR's 'Firstgear' brand of their “37.5” fabric technology, which uses energy from the rider’s body to keep them dry, wicking sweat away before it can be felt on the skin.
www.bikerschoice.com
