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Wednesday 28 April 2021


Harley Icons Collection

As alluded to by CEO Jochen Zeitz in his Q1 investor conference call, Harley has confirmed the long rumored limited edition specials program that had been an open secret for months.
An annual program "offering very limited edition motorcycle models designed to elevate traditional forms and celebrate Americana, either by revisiting classic Harley-Davidson design themes or by exploring ideas that represent the future of motorcycle style," the Icons Collection makes its debut with a limited edition 114" M-8 Electra Glide 'Revival' model.
Presenting one or at most two models annually, with a single production run for each motorcycle model - production of that model will never be resumed or repeated - each Icons Collection motorcycle will be serialized, with the buyer receiving a certificate of authenticity.
"With the Hardwire, we made a commitment to introduce a series of motorcycles that align with our strategy to increase desirability and to drive the legacy of Harley-Davidson," said Zeitz. "With that in mind, I am proud to introduce our new limited edition Icons Collection, a series of extraordinary adaptations of production motorcycles which look to our storied past and bright future."

The Electra Glide Revival model is "a retro-classic motorcycle for the nostalgist who longs to ride a bike with a style that is both distinctive and timeless. Global production of the Electra Glide Revival model will be limited to a one-time build of 1,500 serialized examples (scheduled to reach authorized Harley-Davidson dealers in late April) with an MSRP of $29,199."
The look of the Electra Glide Revival model is described by Harley as being "inspired by the 1969 Electra Glide, the first Harley-Davidson motorcycle available with an accessory 'batwing' fairing. The fairing became an iconic - and often imitated - Harley-Davidson styling cue, its shape an instant on-the-road identifier of many Harley-Davidson models and the foundational design of the fairing featured on current models.
"In 1969, the accessory fairing and saddlebags were only offered in white molded fiberglass, and the Electra Glide Revival replicates that look with a Birch White painted finish. The period-inspired tank medallion and Electra Glide script on the front fender complete the look." The Electra Glide Revival will be offered in a single color scheme inspired by the original 1969 colorway: the two-tone fuel tank in Hi-Fi Blue and Black Denim bisected with a Birch White stripe, with Hi-Fi Blue paint on the fenders and side panels.
"We live in a very dynamic time, each of us experiencing constant change," said Brad Richards, Harley-Davidson vice president of styling and design. "The Electra Glide Revival model is an oasis in this daily turbulence, a way to reconnect with the fundamental Harley-Davidson DNA that created Grand American Touring."
Design highlights of the Electra Glide Revival model include a solo saddle with a black-and-white cover and a chrome rail, mounted over an adjustable coil spring and shock absorber, also a nod to Harley-Davidson FL models from the 1960s and a functional feature that adds rider comfort. Chrome steel laced wheels and wide whitewall tires add to the nostalgic look, as do brilliant chrome on front fender rails and saddlebag rails, front fender skirt, ventilator air cleaner cover, fork covers and auxiliary lights.