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Tuesday, 1 December 2015

EICMA 'Milan Show' 2015

V-Twin 'action' at Milan

Continuing our review of v-twin market news from this year's EICMA 'Milan Show' we present some company and recent new product reports from vendors who sell into the v-twin market that were exhibiting there. This isn't a definitive guide to the v-twin industry 'action', just a selection of the 800 exhibitors (1,400 or so booths) that we managed to get to see while visiting the show.

HARLEY-DAVIDSON: Welcome to the dark side! Harley-Davidson gave a European debut to its new dark customs and the limited edition Softail Slim S with Screamin' Eagle 110 incher and stage 1 high-flow intake;
DRAGGIN JEANS: Sold in the United States under the Drayko brand (through WPS/HardDrive), it is nearly 20 years since Grant Macintosh started to manufacture protective riding jeans. In so doing he created a sector of the market that has seen a proliferation of brands, claims and counter claims in recent years. Macintosh says that his Draggin' Jeans line is still the only casual motorcycle brand in the world to have ever passed both CE Level 1 and CE Level 2 certifications for abrasion, burst and tear resistance;
MAROLO TEST: Leading French workshop equipment manufacturer Marolo Test unveiled a new EXTRA FLAT hydraulic lift version - with a user-friendly super-low 75mm (3 inch) ground-to-deck height for improved workshop ergonomics - ideal where space is limited or ground clearance is an issue, it is a heavy-duty CE Certified design rated at 600kg/1320lbs lift capacity with unique front wheel lock sensor for genuine one-person operation;
AVINTON: French motorcycle manufacturer Avinton unveiled a new S&S X-Wedge powered limited edition muscle bike designed in collaboration with Moto Corse, their Japanese importer;
National Cycle: The Maywood, Illinois based manufacturers were doing "double duty" at EICMA - in addition to presenting the products they have for cruisers, the company enjoys huge success in Europe with its 'metric' motorcycle product lines, not least its award winning specialty 'Z-Technik' line for BMW models. Recent product news for its cruiser market dealers includes the upgrade of their top selling Street Shield and Deflector screens - first introduced in 19080, the company has now upgraded them from acrylic to Quantum hard coated polycarbonate - at no increase in price;