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Monday 10 January 2022

HardDrive

HardDrive Parent Company Western Power Sports Acquired by Arrowhead Engineered Products

Citing a "synergy of brands, global distribution and financial strength to fuel growth," Blaine, Minnesota based Arrowhead Engineered Products (AEP), "a global leader in aftermarket parts distribution," has announced the acquisition of Boise, Idaho based powersports distributor Western Power Sports (WPS) - the owner of the HardDrive V-twin industry parts and accessory distribution brand and of a six strong distribution center network around the United States.

 

Founded in 1960, originally as a snowsports specialist, WPS distributes over 150,000 products that include off-road and street motorcycle, ATV, snowmobile and watercraft parts and accessories to around 12,000 dealers in the United States, and has a team of more than 150 sales reps.
Currently seen as the fastest growing of the market's distributors, its national coverage warehouse network includes some one million plus sq ft of space at facilities in California, Georgia, Pennsylvania, Indiana, Texas and at its Boise, Idaho headquarters.
"This acquisition is an important step in our growth strategy and aligns with our mission to be the largest off-road aftermarket parts supplier in the world," said John Mosunic, CEO of Arrowhead. "WPS, a leading powersports distributor in North America, has a tremendous reputation with its dealer network and I'm thrilled to have their team lead our powersports segment. The combined power of WPS with Arrowhead's additional brands, global distribution footprint and best-in-class supply chain network creates a powerful team giving dealers a wider selection of quickly available products."

John Mosunic, CEO of Arrowhead: "This acquisition is an important step in our growth strategy and aligns with our mission to be the largest off-road aftermarket parts supplier in the world."


Newly appointed Chief Operating Officer, Steve Lester, replacing former owner Craig Shoemaker at the helm of WPS, is quoted as adding: "Through the sale process, we spoke with several quality companies that expressed interest in WPS - Arrowhead was the only company with an excellent cultural fit and matched our commitment to customer service."
Familiar global powersports brands built by Arrowhead include those under the All Balls Racing Group (ABRG) umbrella, including the All Balls Racing program, Vertex Pistons, Cylinder Works, Hot Cams, Hot Rods, Pivot Works and Tiger Lights, plus around a dozen other brands also owned by Arrowhead that are focused on outdoor power equipment, agriculture, arborist, golf cars and other specialty equipment. 

Steve Lester is newly appointed Chief Operating Officer.


Brands owned, built or exclusively distributed by WPS include FLY Racing, Sedona Tire & Wheel, Open Trail, Shinko Tires, FirePower, HardDrive, Highway 21, SP1, LC, GMAX, Rale, ScorpionEXO, Alpinestars, POD and more.
"Western Power Sports is a strong strategic fit with a complementary product offering and a passion for providing great service to dealers and consumers," concluded Mosunic. "We will work together to ensure this combination supports our customers and benefits the entire industry."
Arrowhead says it currently has distribution and sourcing locations in North America, Europe and Asia, selling to over 90,000 customers globally.