Tuesday, 30 June 2020

EICMA

EICMA/'Milan' Show Canceled for 2020



Following the news that INTERMOT (Cologne, Germany, October) had been canceled until its next due event in 2022, Confindustria ANCMA (the National Association of Manufacturers of Bicycles, Motorbikes and Accessories) that owns and operates EICMA at Milan in November each year has, as expected, confirmed cancellation of its show until November 2021.



Paolo Magri, the President of Confindustria ANCMA and Managing Director of EICMA S.p.A., the company that organizes the show, is quoted as saying that "the decision has been taken with and for the whole sector.
"The importance and international status of our exhibition means that it would be inappropriate to gamble on how the health situation linked to the COVID-19 emergency will evolve and, above all, to listen to our stakeholders and protect the whole of the two-wheeler industry, its customers and the wider public."
Milan and the state of Lombardy were 'ground zero' for the COVID-19 pandemic in northern Italy, and while much of Italian society, commerce and manufacturing is embarked on a slow and careful path to reopening, the risks of acting too optimistically, too soon, are obvious.



It was only a matter of time before the decision to suspend the 78th iteration of a show that traces its origins back more than 100 years became official, especially once BMW and KTM/Husqvarna (big players in the German and Italian trade associations) had both announced (in early April) that they would not be exhibiting at either event.
Dates for 2021 are 9th to 14th November at the Fiera Milano, Rho - west of the Milan city center and around 30 minutes from Malpensa airport.
www.eicma.it