Tuesday 23 January 2018

Sturgis Motorcycle Museum

Sturgis Motorcycle Museum and Hall of Fame to expand to two campuses

`The size of the Sturgis Motorcycle Museum is set to double within three years, with its Hall of Fame moving to its own campus.
The existing Main Street location, which presently houses both, will get a major revitalization, courtesy of generous donations from supporters, board members and the Law Tigers.



“It’s been a busy time,” says Sturgis Motorcycle Museum Executive Director Myrick Robbins. “Scott Peterson, of Scott Peterson Ford, has donated land for the second, larger Museum site, just off Exit 32 and visible from the I-90. The Law Tigers are jump starting the building fund to ensure that the aggressive expansion plans are met, donating more than $100K to our capital campaign building fund. Our Museum is growing and within three years, the Hall of Fame portion will have its own campus near exit 32.”
“We are honored to be part of motorcycle history,” said Ari Levenbaum, on behalf of The Law Tigers, a professional association of motorcycle injury lawyers who help riders every day. “There are some amazing motorcycles on display and incredible heritage that needs to be shared with riders.”



In addition to the donation of the site by Scott Peterson and the funding from the Law Tigers, Board Member Bruce Eide generously donated the fees for the architectural design firm, 4FrontDesign, Inc. Preliminary plans for the second site have been completed. The larger building will house the Hall of Fame, pre-1938 collection and various galleries. “The overall facility will give the Museum space to offer educational programs, meeting and event space and a place for the community and visitors to experience motorcycling, learn about the great people of the Hall of Fame and their heritage,” noted Robbins.
Key features will include permanent displays for the collections, featured galleries, a cafe, meeting rooms, gift shop, restoration and training areas and various outdoor areas.
“With the donations rolling in, we have continued the expansion plans for the current Main and Junction through the 1500 Rider program,” says Robbins. “With the building maintenance up to speed and the permit process in motion, we have been working toward the expansion to continue to provide the downtown anchor and connection to the most famous Main Street in Motorcycling.”
Completion for Campus 1, “Legendary Main Street”, is slated for July 2019 with Campus 2, “Heritage Hill”, planned to be completed in time for the 80th Anniversary in 2020.
www.sturgismuseum.com